Medical equipment own brand how out of the woods?
- Categories:Company News
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- Time of issue:2018-03-08
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(Summary description)Medical devices started late in our country. Enterprises are numerous, small, scattered, chaotic, low, lack of overall core technology, have not formed iconic products and core competitiveness, have f
Medical equipment own brand how out of the woods?
(Summary description)Medical devices started late in our country. Enterprises are numerous, small, scattered, chaotic, low, lack of overall core technology, have not formed iconic products and core competitiveness, have f
- Categories:Company News
- Author:
- Origin:
- Time of issue:2018-03-08
- Views:1
Medical devices started late in our country. Enterprises are numerous, small, scattered, chaotic, low, lack of overall core technology, have not formed iconic products and core competitiveness, have few international brands, are weak in innovation, and have an incomplete innovation chain. The innovation strategy system is not complete, the industry is backward, the combination of production, research, and medicine is not closely related to many factors. The independent brand of medical devices is facing a severe situation. How can local companies get out of the predicament?
With 14,000 manufacturing enterprises and more than 40,000 dealers, the annual market capacity has exceeded 300 billion yuan, and the annual output value and market growth rate are both above 20%. The growth rate of medium and low-end medical devices is nearly 30%. At the same time, the average growth rate of the global medical device industry was only about 7%. Judging from the current industry figures, the medical device industry has been on the breeze and has been among the countries' “strategy” of strategic emerging industries.
The medical reform has continued to promote, the medical system has been continuously improved, the medical infrastructure has been continuously upgraded, the procurement budgets of medical institutions across the country have continued to increase, and the overall health industry has helped drive the current medical device industry.
On the other hand, standing in the "forest of the world", China's medical device industry accounts for less than 3% of the world's medical device market. In the high-end medical equipment market, we have been “disappointed for a long time,” and it is clearly inconsistent with China’s status as a “light manufacturing country”. Mr. Li Xu believes that China’s medical equipment “has a wonderful future and its long-term vision”, industry combing, and the chain Perfection, enterprise clustering, brand clustering, technological innovation, and market share are all waiting for us to do more.
A: Medical equipment siege
The ideological revolution and the industrial revolution have changed the world. Nowadays, technological innovation will change the industrial structure and commercial structure. Foreign companies in Europe and the United States rely on their own outstanding innovation capabilities to enable them to have strong leadership, monopoly power, and competitiveness in the world economy. .
In large hospitals, it is not difficult to find that the high-end medical equipment used in nuclear magnetics, MR, and CT is almost all foreign goods. The earliest earliest targets are foreign brands such as GE, Philips, Toshiba, Siemens, and Johnson & Johnson. Almost no domestic brands can be seen. Foreign capital and joint ventures have become the main force for the supply of high-end medical equipment in public hospitals, and there has been a monopoly in the Chinese market. Domestically produced medical devices surrounded by "foreign brands" can only "difficultly survive" in the low-end market at the doorstep of their own home.
In the field of medical electronic products in China:
90% of ECG market
80% of high-end monitor market
90% of high-end multi-channel physiological recorder market
60% of the sleep graph market
90% of ultrasound equipment market is occupied by foreign brands
The proportion of high-end medical equipment imported from abroad every year is as high as 70%. The middle-to-high end domestic medical device equipment applied at this stage, 80%-90% are imitation, so bear the "cottage" and "low-end" title, which is the "mountain village" "iceberg".
"Frozen feet, not a cold day." Medical devices are highly technically intensive industries. Faced with the gap in product technology between foreign countries and domestic ones, we do not support the same goods, nor are we just “being admirable”. In terms of high-end medical equipment, the gap between our overall level and foreign standards is about ten. Years or more, not at the same grade level. Therefore, when large-scale medical institutions choose to purchase high-end equipment, they usually give priority to foreign brands, while small and medium-sized medical institutions and community hospitals can only purchase because domestic equipment is inexpensive and easy to coordinate.
"Gap" is a commonplace, but it has to be taken seriously.
Although we have achieved original breakthroughs in individual fields, such as multi-slice spiral CT, high-performance automatic biochemical analyzers, and electrical impedance imaging technology, we have achieved “independent originality” and “from scratch” and realized “ From the low-end to the high-end industry development trend, but from an overall perspective, R & D, product technology, innovation, and the United States and Europe and other countries a deep gap, although the industry's strong driving force, a huge space, but still "ideal fullness, the reality of bone sense".
Medical devices started late in our country. Enterprises are numerous, small, scattered, chaotic, low, lack of overall core technology, have not formed iconic products and core competitiveness, have few international brands, have weaker innovation power, and have an incomplete innovation chain. The innovation strategy system is not complete, the industry is backward, the combination of production, research, and medicine is not closely related to many factors. The independent brand of medical devices is facing a severe situation. How can local companies get out of the predicament?
Jiangsu Rongye Technology Co., Ltd. main products are: disposable medical supplies, medical drainage device, nasogastric tube, general anaesthesia, anesthesia bag, thoracic bag, tracheotomy, blood collection tube and so on.
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